{"id":9553,"date":"2023-04-12T07:30:31","date_gmt":"2023-04-12T07:30:31","guid":{"rendered":"http:\/\/143.244.150.201\/?p=9553"},"modified":"2024-05-05T18:54:02","modified_gmt":"2024-05-05T18:54:02","slug":"how-to-create-a-video-production-workflow","status":"publish","type":"post","link":"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/","title":{"rendered":"How to create an easy video production workflow in 5 simple steps"},"content":{"rendered":"<p>2023 has proved that video content is a game-changer for brands. Today, <a href=\"https:\/\/animoto.com\/blog\/news\/social-video-trends-marketers-2020\">85% of marketers<\/a> encourage every business to have a video production workflow and push out video content. And rightly so!<\/p>\n<ul>\n<li>Customers retain almost <a href=\"https:\/\/www.forbes.com\/sites\/yec\/2017\/07\/13\/how-to-incorporate-video-into-your-social-media-strategy\/\">95% of information<\/a> from a video.<\/li>\n<li><a href=\"https:\/\/nealschaffer.com\/video-marketing-statistics\/\">80% of people<\/a> prefer video content over other forms.<\/li>\n<li>And even at GoVisually, videos are our second most uploaded format for approval.<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">But setting up an easy video production workflow is not <em>easy<\/em>.<\/span><\/p>\n<p>In fact, if done poorly, t<span style=\"font-weight: 400;\">he video production workflow can be chaotic.\u00a0<\/span><\/p>\n<p>It involves multiple stakeholders and\u00a0<span style=\"font-weight: 400;\">many things to check off throughout the production process from start to finish. And everything from the filming to the editing to the review has to be seamless.<\/span><\/p>\n<p>So the question is, how does one create a seamless video production workflow?<\/p>\n<p>Whether you&#8217;re a creative agency, an entrepreneur, or a content creator searching for the answer, our guide will cover it all.<\/p>\n<p>We&#8217;ll discuss the following:<\/p>\n<ul>\n<li>What video production workflow entails.<\/li>\n<li><span style=\"font-weight: 400;\">Why does your business need a video production workflow?<\/span><\/li>\n<li>5 steps for a full-proof video production plan<\/li>\n<li>3 creative tips to hack the video approval process<\/li>\n<\/ul>\n<p>Let&#8217;s start!<\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-67c5819866027\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-67c5819866027\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#What_is_a_video_production_workflow\" title=\"What is a video production workflow?\u00a0\">What is a video production workflow?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#Why_does_your_business_need_a_video_production_workflow\" title=\"Why does your business need a video production workflow?\">Why does your business need a video production workflow?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#How_to_create_a_seamless_video_production_workflow_in_5_simple_steps\" title=\"How to create a seamless video production workflow in 5 simple steps\">How to create a seamless video production workflow in 5 simple steps<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#1_Start_with_a_creative_brief\" title=\"1. Start with a creative brief\u00a0\">1. Start with a creative brief\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#2_Develop_a_script\" title=\"2. Develop a script\">2. Develop a script<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#3_Create_a_shot_list_and_storyboard\" title=\"3. Create a shot list and storyboard\">3. Create a shot list and storyboard<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#4_Create_a_project_timeline\" title=\"4. Create a project timeline\u00a0\">4. Create a project timeline\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#5_Finalize_the_equipment_and_cast\" title=\"5. Finalize the equipment and cast\u00a0\">5. Finalize the equipment and cast\u00a0<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#3_creative_tips_to_hack_the_video_creation_and_approval_process\" title=\"3 creative tips to hack the video creation and approval process\">3 creative tips to hack the video creation and approval process<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#1_Assign_a_production_or_a_project_manager\" title=\"1. Assign a production or a project manager\">1. Assign a production or a project manager<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#2_Establish_clear_naming_and_filing_system\" title=\"2. Establish clear naming and filing system\">2. Establish clear naming and filing system<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#3_Use_a_centralized_platform_like_GoVisually_to_approve_videos_within_minutes_not_days\" title=\"3. Use a centralized platform like GoVisually to approve videos within minutes, not days!\u00a0\">3. Use a centralized platform like GoVisually to approve videos within minutes, not days!\u00a0<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#Final_takeaway\" title=\"Final takeaway\u00a0\">Final takeaway\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_a_video_production_workflow\"><\/span><span style=\"font-weight: 400;\">What is a video production workflow?\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A video production workflow is a clearly defined, sequential process planned out before the project begins. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A team or multiple teams must accomplish everything, from the tiniest detail to the more significant tasks. This ensures that the project is completed on time and meets quality standards.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_does_your_business_need_a_video_production_workflow\"><\/span><span style=\"font-weight: 400;\">Why does your business need a video production workflow?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Everything from content creation to reviewal and feedback requires careful attention. And team collaboration, while excellent, can be a recipe for a production disaster. And if it&#8217;s bad enough, it can be pretty expensive to fix.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Miscommunication and confusion are inevitable if everything is unclear before the project begins. Ideally, a project should only start when all the details are laid out, eliminating the possibility of mishaps.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is especially important during the review and feedback process. Videos undergo countless iterations; every frame is deliberated over and edited. You need frameworks to track what&#8217;s happening with that many cuts and edits.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember that the marketing world is fast-paced; brands must constantly churn out high-quality campaigns, including video content<\/span><span style=\"font-weight: 400;\">. So everything needs to be done quickly, and everything needs to be done right!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Big-scale projects that involve many teams and stakeholders require an organized approach to minimize bumps along the road. Video production workflows structure your project, ensuring everyone stays on track and goes as planned.\u00a0<\/span><\/p>\n<p><em><span style=\"font-weight: 400;\">There&#8217;s no need to panic; we&#8217;ve got you covered!<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_create_a_seamless_video_production_workflow_in_5_simple_steps\"><\/span><span style=\"font-weight: 400;\">How to create a seamless video production workflow in 5 simple steps<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><em><span style=\"font-weight: 400;\">Follow these steps to create a smooth video production workflow for your team.<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-12691 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-1024x1024.png\" alt=\"simple steps to create a seamless video production workflow\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-1536x1536.png 1536w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-2048x2048.png 2048w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/5-simple-steps-to-create-a-seamless-video-production-workflow-96x96.png 96w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Start_with_a_creative_brief\"><\/span><span style=\"font-weight: 400;\">1. Start with a creative brief\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your priority should be to begin with a creative brief.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The creative brief outlines what the client wants and hopes to accomplish with the project. If it&#8217;s an in-house production, you&#8217;ll need to map out your goals and visualization for the video.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your creative brief must contain two primary aspects of the upcoming project; narrative and objectives. This means the content of the video and what big-picture goals it will lead to. For example, your goals could be lead generation, boosting conversions, or building brand awareness.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whatever they may be, they need to be outlined, and your video content needs to align with and bring you closer to these goals. It also helps set smaller goals, like a 5-10% increase in online engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You must also create a rough timeline for when it will begin and the completion deadline. This helps keep everyone involved on track, with a time limit in mind.\u00a0<\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"2_Develop_a_script\"><\/span><span style=\"font-weight: 400;\">2. Develop a script<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The next thing you need to start working on is the video script. Depending on the video length you&#8217;re creating, this may take a long or short time. People often assume that<\/span> <a href=\"https:\/\/www.forbes.com\/sites\/forbesbusinesscouncil\/2020\/05\/01\/how-to-keep-your-video-content-flowing-in-a-changing-world\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">video content<\/span><\/a><span style=\"font-weight: 400;\"> is all about appealing visuals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While that may be true, a good script carries your visuals! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take your time developing an engaging, actionable video script. When the initial draft is ready, it&#8217;s time for the script to make the rounds among collaborators and stakeholders.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For smooth reviewal processes, we recommend using the #1 online proofing software like <\/span><a href=\"http:\/\/govisually.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">GoVisually<\/span><\/a><span style=\"font-weight: 400;\">. Scroll to creative tips to read more about this.<\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"3_Create_a_shot_list_and_storyboard\"><\/span><span style=\"font-weight: 400;\">3. Create a shot list and storyboard<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Step three is creating a storyboard and shot list! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Use your script to start mapping out visuals for your video. Your script might have to go through another round of revisions to better align with your visuals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A storyboard lets you combine ideas in the physical (or digital) form to see how they work together. That includes color schemes, set designs, costumes, and anything else you need to bring your video together aesthetically.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, you&#8217;ll need a shot list. This makes your filming process more organized, giving the crew clearly defined frameworks to work with for both A and B rolls.\u00a0<\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"4_Create_a_project_timeline\"><\/span><span style=\"font-weight: 400;\">4. Create a project timeline\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Before moving on to casting and sourcing equipment, you must create a well-defined project timeline. This will be built on the rough timeline you created initially, except it&#8217;ll be considerably more detailed.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also use this time to assign roles to your team; clearly defined roles eliminate overlapping tasks. You&#8217;ll all save considerable time during the project when everyone knows what they need to do.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We recommend using project management software for this.<\/span> <a href=\"http:\/\/govisually.com\/blog\/project-management-software-for-remote-teams\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">A project management<\/span><\/a><span style=\"font-weight: 400;\"> software like <\/span><span style=\"font-weight: 400;\">Trello<\/span><span style=\"font-weight: 400;\"> will ensure transparency from your team and help managers oversee and track workflows throughout the project.\u00a0<\/span><\/p>\n<h3><\/h3>\n<h3><span class=\"ez-toc-section\" id=\"5_Finalize_the_equipment_and_cast\"><\/span><span style=\"font-weight: 400;\">5. Finalize the equipment and cast\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This is the last step(s) you need to take before beginning video production. If your video has characters, you need to have a cast. Create a list of the cast you need and have it approved by everyone who needs it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, you&#8217;ll need video equipment. Make a checklist of all the equipment you&#8217;ll need. This will be especially helpful if you&#8217;re renting it. This helps ensure no piece of equipment gets missed out when filming begins.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re unsure what equipment you&#8217;ll need, here&#8217;s a list. Depending on your team&#8217;s needs, you can add or take out whatever you like.\u00a0<\/span><\/p>\n<p><em><span style=\"font-weight: 400;\">Here&#8217;s a list of the video equipment you&#8217;ll need:<\/span><\/em><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Headphones<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lights<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lenses<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cameras<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tripod<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Light reflectors\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Microphones<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Props<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cables<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Batteries<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hard drives<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Memory cards\u00a0<\/span><\/li>\n<\/ul>\n<h3><\/h3>\n<h2><span class=\"ez-toc-section\" id=\"3_creative_tips_to_hack_the_video_creation_and_approval_process\"><\/span><span style=\"font-weight: 400;\">3 creative tips to hack the video creation and approval process<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-12690 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-1024x1024.png\" alt=\"creative tips to hack the video creation and approval process\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-1536x1536.png 1536w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-2048x2048.png 2048w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/3-creative-tips-to-hack-the-video-creation-and-approval-process-96x96.png 96w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Assign_a_production_or_a_project_manager\"><\/span><span style=\"font-weight: 400;\">1. Assign a production or a project manager<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Without the right leader, any creative project is always on the brink of leashing havoc.<\/p>\n<p>For any creative project to be delivered rightly, you need a project manager to oversee all quality and delivery standards. This is especially relevant for complex projects that involve video production.<\/p>\n<p>A project manager should ideally be the person who:<\/p>\n<ul>\n<li>Has strong communication skills<\/li>\n<li>Is ideally a people person or at least demonstrates good leadership skills<\/li>\n<li>Knows the ins and outs of the projects more than anyone else<\/li>\n<li>Is willing to take up the responsibility<\/li>\n<li>Guide team members with resources<\/li>\n<li>Sets clear expectations and responsibilities<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Establish_clear_naming_and_filing_system\"><\/span><span style=\"font-weight: 400;\">2. Establish clear naming and filing system<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>We&#8217;re all guilty of naming files as &#8216;<em>final version final 123 last one&#8217;\u00a0<\/em>or a similar rendition that reflects the pain of re-editing and re-naming.<\/p>\n<p>And while that makes an excellent material for memes and jokes, locating a file from a bundle of these can be a hassle during the project.<\/p>\n<p>So early in the process, decide on a clear filing system and have all team members sort according to it.<\/p>\n<p>Your filing system can look like this:<\/p>\n<ul>\n<li>Project name: all the files to be sorted under it.<\/li>\n<li>Raw footage: a folder that contains all the raw footage.<\/li>\n<li>Audio files: a folder with only audio files.<\/li>\n<li>Graphics: a folder dedicated to all the images and graphics.<\/li>\n<li>Edited: a folder with the edited versions and templates.<\/li>\n<\/ul>\n<p>You&#8217;ll notice that even having a simple filing system like this in place will make creative work so much easier for you and your team.<\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Use_a_centralized_platform_like_GoVisually_to_approve_videos_within_minutes_not_days\"><\/span><span style=\"font-weight: 400;\">3. Use a centralized platform like GoVisually to approve videos within minutes, not days!\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">GoVisually is one of the most trusted video proofing software created to streamline collaborations and facilitate teams through review processes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use GoVisually throughout the video approval process, allowing everyone involved to get instant access to any updates and changes made to the files.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"width: 800px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-9553-1\" width=\"800\" height=\"537\" loop=\"1\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2020\/11\/video_Govisually-_1.mp4?_=1\" \/><a href=\"http:\/\/govisually.com\/wp-content\/uploads\/2020\/11\/video_Govisually-_1.mp4\">http:\/\/govisually.com\/wp-content\/uploads\/2020\/11\/video_Govisually-_1.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Team members and stakeholders can leave comments on specific timestamps of your video projects, keeping everyone in the loop about the feedback. This will save you and your team valuable time and effort you wouldn&#8217;t have been able to save if you went back and forth via email or simple cloud-sharing software. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Head to GoVisually to sign up today and unlock productivity.<\/span><\/p>\n<h3><\/h3>\n<h2><span class=\"ez-toc-section\" id=\"Final_takeaway\"><\/span><span style=\"font-weight: 400;\">Final takeaway\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Any collaborative process can get very messy very quickly if not handled properly. <\/span><span style=\"font-weight: 400;\">However, you and your team can do your best to ensure minimal glitches, and I hope that this guide helps you deliver great video content consistently.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To make sure the feedback and review process goes as smoothly as your team deserves, don&#8217;t forget to use GoVisually for faster approvals!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2023 has proved that video content is a game-changer for brands. Today, 85% of marketers encourage every business to have a video production workflow and push out video content. And rightly so! Customers retain almost 95% of information from a video. 80% of people prefer video content over other forms. And even at GoVisually, videos [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":12692,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[72],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to create an easy video production workflow in 5 simple steps - GoVisually<\/title>\n<meta name=\"description\" content=\"Creating a perfect video production workflow might be a myth, but with these 5 steps, we can guarantee success and easy review,\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to create an easy video production workflow in 5 simple steps - GoVisually\" \/>\n<meta property=\"og:description\" content=\"Creating a perfect video production workflow might be a myth, but with these 5 steps, we can guarantee success and easy review,\" \/>\n<meta property=\"og:url\" content=\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/\" \/>\n<meta property=\"og:site_name\" content=\"GoVisually\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-12T07:30:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-05T18:54:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/How-to-create-an-easy-video-production-workflow-in-5-simple-steps.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"961\" \/>\n\t<meta property=\"og:image:height\" content=\"541\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alina Zahid Khan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alina Zahid Khan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/\",\"url\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/\",\"name\":\"How to create an easy video production workflow in 5 simple steps - GoVisually\",\"isPartOf\":{\"@id\":\"https:\/\/govisually.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/How-to-create-an-easy-video-production-workflow-in-5-simple-steps.jpg\",\"datePublished\":\"2023-04-12T07:30:31+00:00\",\"dateModified\":\"2024-05-05T18:54:02+00:00\",\"author\":{\"@id\":\"https:\/\/govisually.com\/#\/schema\/person\/a982304404a180b70f43b019e3e646b4\"},\"description\":\"Creating a perfect video production workflow might be a myth, but with these 5 steps, we can guarantee success and easy review,\",\"breadcrumb\":{\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#primaryimage\",\"url\":\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/How-to-create-an-easy-video-production-workflow-in-5-simple-steps.jpg\",\"contentUrl\":\"https:\/\/govisually.com\/wp-content\/uploads\/2023\/04\/How-to-create-an-easy-video-production-workflow-in-5-simple-steps.jpg\",\"width\":961,\"height\":541},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/govisually.com\/blog\/how-to-create-a-video-production-workflow\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/govisually.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to create an easy video production workflow in 5 simple steps\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/govisually.com\/#website\",\"url\":\"https:\/\/govisually.com\/\",\"name\":\"GoVisually\",\"description\":\"GoVisually - Online Proofing, Design Review &amp; 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