{"id":2993,"date":"2019-08-23T10:24:26","date_gmt":"2019-08-23T10:24:26","guid":{"rendered":"http:\/\/143.244.150.201\/?p=2993"},"modified":"2020-09-24T06:57:37","modified_gmt":"2020-09-24T06:57:37","slug":"time-to-ditch-email-proofs","status":"publish","type":"post","link":"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/","title":{"rendered":"Why it\u2019s time to ditch email proofs &#8211; Email vs online proofing"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Remember when email was launched back in 1971?<\/span><span style=\"font-weight: 400;\">\u00a0I know that I don&#8217;t, my father was still a toddler back then! Those were the days email was touted as a time-saving tool which would bring greater efficiency and ease to the world. And for the most part, it has. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">But as anyone who has experienced searching through a heap of emails to find a piece of critical feedback knows, it is far from an ideal tool for every task.\u00a0<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-4305 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/1.gif\" alt=\"\" width=\"480\" height=\"454\" \/><\/p>\n<p><span style=\"font-weight: 400;\">But despite its limitations email is still the go-to tool creatives use for getting feedback and sign-off from clients.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-67c58449c7d6a\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-67c58449c7d6a\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#Using_email_for_creative_approval_sucks_and_heres_why\" title=\"Using email for creative approval sucks and here\u2019s why\">Using email for creative approval sucks and here\u2019s why<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#So_whats_going_on\" title=\"So what\u2019s going on?\">So what\u2019s going on?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#8_ways_online_proofing_will_help_you_deliver_better_quality_content_faster\" title=\"8 ways online proofing will help you deliver better quality content faster:\">8 ways online proofing will help you deliver better quality content faster:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#1_%E2%80%93_No_more_hunting_for_emails\" title=\"1 &#8211; No more hunting for emails\">1 &#8211; No more hunting for emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#2_%E2%80%93_Avoid_creative_burn-out_by_reducing_revision_rounds\" title=\"2 &#8211; Avoid creative burn-out by reducing revision rounds\">2 &#8211; Avoid creative burn-out by reducing revision rounds<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#3_%E2%80%93_Cut-out_the_middleman_by_sending_revision_requests_direct_to_creatives\" title=\"3 &#8211; Cut-out the middleman by sending revision requests direct to creatives\u00a0\">3 &#8211; Cut-out the middleman by sending revision requests direct to creatives\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#4_%E2%80%93_Get_a_helicopter_view_of_your_project_from_concept_to_delivery\" title=\"4 &#8211; Get a helicopter view of your project from concept to delivery\u00a0\">4 &#8211; Get a helicopter view of your project from concept to delivery\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#5_%E2%80%93_Improve_collaboration_accountability_and_security\" title=\"5 &#8211; Improve collaboration, accountability and security\">5 &#8211; Improve collaboration, accountability and security<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#6_%E2%80%93_Conflict_sucks_keep_track_of_who_did_what_and_when\" title=\"6 &#8211; Conflict sucks, keep track of who did what and when\">6 &#8211; Conflict sucks, keep track of who did what and when<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#7_%E2%80%93_No_more_confused_creatives\" title=\"7 &#8211; No more confused creatives\">7 &#8211; No more confused creatives<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/govisually.com\/blog\/time-to-ditch-email-proofs\/#8_%E2%80%93_Proof_concepts_in_the_office_on_the_beach_or_even_the_pool\" title=\"8 &#8211; Proof concepts in the office, on the beach or even the pool\u00a0\">8 &#8211; Proof concepts in the office, on the beach or even the pool\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Using_email_for_creative_approval_sucks_and_heres_why\"><\/span><b>Using email for creative approval sucks and here\u2019s why<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Email is one of the biggest bottlenecks for creatives getting work out the door. It\u2019s difficult to manage, time-consuming and not all that great for generating group feedback. The result is demoralized creatives, delayed projects and dissatisfied customers.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_4306\" aria-describedby=\"caption-attachment-4306\" style=\"width: 403px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-4306\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/2-1.gif\" alt=\"\" width=\"403\" height=\"261\" \/><figcaption id=\"caption-attachment-4306\" class=\"wp-caption-text\">Frustrating isn\u2019t it?<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">And that\u2019s before we talk about the technical limitations of email which cause even more headaches. Due to the ever-present threat of viruses and malware, many enterprise email servers limit the type and size of attachments.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sure this helps keep networks free from the next WannaCry outbreak but it\u2019s an absolute nightmare for creatives. One workaround is to use a cloud platform such as DropBox, but this results in feedback being spread over two or more platforms which is an even bigger pain.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"So_whats_going_on\"><\/span><span style=\"font-weight: 400;\">So what\u2019s going on? <\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Well, the cost of early solutions put them out of reach for many smaller designers and freelancers while the limitations of some early tools made them difficult for larger agencies to integrate into their workflow.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But with the advent of the cloud, came a new breed of online proofing software. These solutions can be deployed cost-effectively making them available to everyone from freelance designers to large distributed teams of creatives.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_4308\" aria-describedby=\"caption-attachment-4308\" style=\"width: 500px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-4308\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/3-1.gif\" alt=\"\" width=\"500\" height=\"296\" \/><figcaption id=\"caption-attachment-4308\" class=\"wp-caption-text\">A new world<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_ways_online_proofing_will_help_you_deliver_better_quality_content_faster\"><\/span><b>8 ways online proofing will help you deliver better quality content faster:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">So if you\u2019re still struggling with email for proofing, take a look at how implementing the latest cloud online proofing software will let you get sign-off faster than ever before:<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_%E2%80%93_No_more_hunting_for_emails\"><\/span><b>1 &#8211; No more hunting for emails<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4307 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/3.5.gif\" alt=\"\" width=\"600\" height=\"350\" \/><\/p>\n<p><span style=\"font-weight: 400;\">There is nothing more frustrating than searching through heaps of emails to find the latest piece of feedback. Wouldn\u2019t it be easier if all revisions and feedback requests were kept in a single repository accessible by everyone on the team?\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_%E2%80%93_Avoid_creative_burn-out_by_reducing_revision_rounds\"><\/span><b>2 &#8211; Avoid creative burn-out by reducing revision rounds<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4309 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/4-1.gif\" alt=\"\" width=\"600\" height=\"350\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Your clients will love to have input into the creative process, it makes them feel like they have made a good contribution to the project. Creatives, on the other hand, don\u2019t necessarily feel the same way. Too much input from clients can take the project in several directions simultaneously which can lead to delays getting the project out the door.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Most online proofing solutions have screen editors which can be used to highlight sections of the mockup. This makes it easier for stakeholders to express their ideas using annotations instead of having to explain things in email. The result is fewer revision rounds and much more satisfying user experience for everyone.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_%E2%80%93_Cut-out_the_middleman_by_sending_revision_requests_direct_to_creatives\"><\/span><b>3 &#8211; Cut-out the middleman by sending revision requests direct to creatives\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4310 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/6.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Having a single repository for concepts, mockups, feedback requests and revisions doesn&#8217;t just help creatives find the latest updates. It also allows feedback to be batched together and sent to their respective teams.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">So User Interface issues can be sent to the UI team, copy updates to copywriters and so on. This significantly reduces the workload of project managers and speeds up the process of getting updates back to the customer.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_%E2%80%93_Get_a_helicopter_view_of_your_project_from_concept_to_delivery\"><\/span><b>4 &#8211; Get a helicopter view of your project from concept to delivery\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-4311 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/7-1.gif\" alt=\"\" width=\"501\" height=\"283\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Online proofing tools provide stakeholders and project managers with greater oversight of the project.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Project managers can see at a glance which updates have been actioned while stakeholders can view the latest updates for approval. This gives both parties greater transparency into the project which ensures a smooth transition from concept to delivery.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_%E2%80%93_Improve_collaboration_accountability_and_security\"><\/span><b>5 &#8211; Improve collaboration, accountability and security<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4312 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/8.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<p><span style=\"font-weight: 400;\">On bigger projects, there can be large numbers of designers and developers working on a single mockup. This is a recipe for confusion, especially for teams of remote developers who may not be aware that someone else is working on the same design.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">With integrated version control developers and designers are always aware of what others are doing and everything can be restored if something goes wrong. Not only that with security and access managed by state-of-the-art cloud platforms there is less risk of designs being seen by unauthorised people.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_%E2%80%93_Conflict_sucks_keep_track_of_who_did_what_and_when\"><\/span><b>6 &#8211; Conflict sucks, keep track of who did what and when<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4313 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/9.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Even with the best of intentions, conflict between creatives and stakeholders can easily develop if the project is not managed properly.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Cloud-based online proofing software keeps a record of every transaction on the system. This allows stakeholders and creatives to keep track of who did what and when. So no more blaming clients for not delivering assets on time.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_%E2%80%93_No_more_confused_creatives\"><\/span><b>7 &#8211; No more confused creatives<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4315 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/10.gif\" alt=\"\" width=\"640\" height=\"355\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Have you ever been in a situation where you\u2019re not sure what your client is saying? With the advanced markup tools of today\u2019s online pdf proofing software clients and stakeholders are better able to express themselves. Just like how they do it on <a href=\"http:\/\/govisually.com\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>GoVisually<\/strong><\/a> in the picture above!<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This should result in feedback which is easier to understand allowing creatives to carry out updates without ambiguity. This will not only result in higher quality work but significantly reduces the amount of time between concept, revision and sign-off.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_%E2%80%93_Proof_concepts_in_the_office_on_the_beach_or_even_the_pool\"><\/span><b>8 &#8211; Proof concepts in the office, on the beach or even the pool\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-4316 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2019\/08\/11.gif\" alt=\"\" width=\"480\" height=\"270\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Gone are the days when everyone used a PC at work, today\u2019s users are tech-savvy and require access from several devices including desktop PC, smartphone and tablet. Being cloud-based online proofing software can be accessed securely using any device from any location.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Stakeholders can view mockups, request changes and interact with creatives directly on their tablet or smartphone. While creatives can view the latest updates and collaborate with team members even if they\u2019re working remotely. Online proofing software brings your team together in the best possible way.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong><a href=\"http:\/\/govisually.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">GoVisually<\/a><\/strong><span style=\"font-weight: 400;\"> software was designed to help creatives receive and manage feedback from stakeholders effortlessly.\u00a0<\/span><\/p>\n<p><a href=\"http:\/\/govisually.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1279 aligncenter\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2020\/04\/site-logo.png\" alt=\"\" width=\"172\" height=\"40\" \/><\/a><\/p>\n<p>Tired of endless emails for content approvals? Deliver your creative projects 65% faster with streamlined review and approvals.<\/p>\n<p>Try GoVisually. The leading platform trusted by smart agencies and marketing teams globally.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Remember when email was launched back in 1971?\u00a0I know that I don&#8217;t, my father was still a toddler back then! Those were the days email was touted as a time-saving tool which would bring greater efficiency and ease to the world. And for the most part, it has. But as anyone who has experienced searching [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4214,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why it\u2019s time to ditch email proofs - Email vs online proofing - GoVisually<\/title>\n<meta name=\"description\" content=\"Email is one of the biggest bottlenecks for creatives getting work out the door. 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