{"id":11630,"date":"2022-10-27T09:46:30","date_gmt":"2022-10-27T09:46:30","guid":{"rendered":"http:\/\/143.244.150.201\/?p=11630"},"modified":"2022-10-27T09:47:07","modified_gmt":"2022-10-27T09:47:07","slug":"adobe-max-2022","status":"publish","type":"post","link":"https:\/\/govisually.com\/blog\/adobe-max-2022\/","title":{"rendered":"Recap of Adobe Max: creative collaboration is the future!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">From creative inspirations to new revelations, the <\/span><a href=\"https:\/\/www.adobe.com\/max.html?mv=affiliate&amp;mv2=red\"><span style=\"font-weight: 400;\">Adobe Max 2022<\/span><\/a><span style=\"font-weight: 400;\"> annual industry conference ended with a boom that is bound to change the creative scene forever.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">In case you&#8217;ve missed the major updates from the world&#8217;s greatest creative conference this year, here&#8217;s a recap of the ground-breaking revelations made at Adobe Max 2022!<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-67c58300487b1\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-67c58300487b1\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#Adobe_Max_%E2%80%93_creative_tech_and_community_in_one_frame\" title=\"Adobe Max &#8211; creative tech and community in one frame\u00a0\">Adobe Max &#8211; creative tech and community in one frame\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#The_waves_Adobe_Max_2022_made_in_the_creative_digital_scene\" title=\"The waves Adobe Max 2022 made in the creative digital scene\u00a0\">The waves Adobe Max 2022 made in the creative digital scene\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#Project_Blink\" title=\"Project Blink\u00a0\">Project Blink\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#Generative_AI_%E2%80%93_creativity_for_all\" title=\"Generative AI &#8211; creativity for all\">Generative AI &#8211; creativity for all<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#Substance_3D_Modeler\" title=\"Substance 3D Modeler\">Substance 3D Modeler<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#Notes_from_inspiring_creators_from_around_the_world\" title=\"Notes from inspiring creators from around the world\u00a0\">Notes from inspiring creators from around the world\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/govisually.com\/blog\/adobe-max-2022\/#GoVisually_and_Adobe_CC_%E2%80%93_the_revolution_has_already_begun\" title=\"GoVisually and Adobe CC &#8211; the revolution has already begun\u00a0\">GoVisually and Adobe CC &#8211; the revolution has already begun\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Adobe_Max_%E2%80%93_creative_tech_and_community_in_one_frame\"><\/span><span style=\"font-weight: 400;\">Adobe Max &#8211; creative tech and community in one frame\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Held for the second consecutive year, Adobe Max is an annual conference hosted by Adobe Inc. Creative professionals from around the world become part of this 3-day conference to share their innovations. At the same time, Adobe reveals its latest updates and plans for the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This year, the world-leading creative conference was hosted from 18th October to 20th October in LA. With 200+ sessions and hundreds of influential speakers giving their takes on the current creative digital world.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that the curtains have closed, we have several revolutionary ideas, features, and innovations coming up in digital creativity and the Adobe ecosystem.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Adobe MAX 2022: Day 1 Highlights | Adobe Creative Cloud\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/WFmC8ax2sKg?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_waves_Adobe_Max_2022_made_in_the_creative_digital_scene\"><\/span><span style=\"font-weight: 400;\">The waves Adobe Max 2022 made in the creative digital scene\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">This year&#8217;s Adobe Max left most creative professionals in awe with a glimpse of some of its most advanced projects during Sneaks. Among all these waves, the focus remained on using AI and making collaboration easier for professionals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From features and partnerships that improve the Adobe workflow to the new Substance 3D updates that could support and lead the newly introduced Metaverse, here are the highlights you need to hear about!<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Project_Blink\"><\/span><span style=\"font-weight: 400;\">Project Blink\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/labs.adobe.com\/projects\/blink\/\"><span style=\"font-weight: 400;\">Project Blink<\/span><\/a><span style=\"font-weight: 400;\"> is one of the most anticipated features revealed during the Adobe Max Sneaks program.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With this, Adobe Labs has developed a new video editing technology called Project Blink, which uses AI to give a word processing interface to editing. In practice, this means creators can use AI to find, add, and remove sections from videos quickly.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The tool can make video editing just as quick as editing text. The feature will allow users to create clips using specific sounds, objects, expressions, or activities. The AI will transform your description into a new clip that can dramatically change how video editors work.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"#ProjectBlink | Adobe MAX Sneaks 2022\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/8JbhWih-wro?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The project underscores Adobe&#8217;s focus on building out its AI capabilities. On that note, several AI functions in Adobe Sensei have been revamped in the cloud to ensure all future-focused video editors can create more professional-looking videos with less editing time and effort.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Generative_AI_%E2%80%93_creativity_for_all\"><\/span><span style=\"font-weight: 400;\">Generative AI &#8211; creativity for all<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Project blink aside, Adobe&#8217;s new generative AI technology allows non-creatives, such as social media managers and small teams, to design visuals quickly and easily.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The new AI features can help save design professionals time on projects with enough control to make the finished product unique. Generative AI can suggest and create based on user prompts and contextual clues.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Adobe MAX Keynote 2022 | Adobe Creative Cloud\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/OfQKEzgPaBA?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Using Sensei AI-powered features on Adobe express makes it possible for quick actions to remove backgrounds from images without needing to jump into the editor. In Photoshop, generative AI can create custom fonts in seconds without using a font editor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many other features come with generative AI in the Adobe ecosystem to make creative designing simple for everyone.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Substance_3D_Modeler\"><\/span><span style=\"font-weight: 400;\">Substance 3D Modeler<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Just a few weeks after Meta and Microsoft announced a partnership to bring VR to the enterprise, Adobe has made its move to take the lead for a 3D takeover.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company unveiled Substance 3D, a new application that creates 3D objects. It includes Modeler, a tool allowing users to create models using a VR headset. Substance 3D Modeler lets designers quickly create 3D models in virtual reality, evolving from their desktop environment.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Introducing Adobe Substance 3D Modeler\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/kUuLwAw1HsY?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">This combined setting is especially beneficial for creative professionals, who can use it to explore their ideas more effectively. You can use the final 3D objects in other Adobe Creative Cloud products. Whether you want to paint it in Photoshop or use it as part of a 3D scene in Stager.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Several other projects were introduced during Adobe Max, many of which created an uproar of anticipation from creative professionals. This includes the Intertwine feature and the Auto Style feature that had everyone cheering, even during the conference.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"What&#039;s New With Adobe Illustrator And InDesign for Adobe MAX 2022 | Adobe Creative Cloud\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/UEpadUZYa_8?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Notes_from_inspiring_creators_from_around_the_world\"><\/span><span style=\"font-weight: 400;\">Notes from inspiring creators from around the world\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Starting off the Adobe Max creative conference, Shantanu Narayen, President and CEO of\u00a0 Adobe, laid out his philosophy in the last decades that marks Adobe&#8217;s growth:<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cFrom inventing desktop publishing to revolutionizing imaging and design to pioneering electronic documents, to advancing animation, gaming, and video \u2014 and now, to leading in 3D, immersive digital marketing and commerce, we are focused on empowering everyone, everywhere, to imagine, create and bring any digital experience to life.\u201d<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">For the two-hour inspirational keynote, there were several leading creative professionals like Kadir Nelson, Steve Aoki, Cristina Mittermeier, Si\u00e2n Heder, and Jeff Koons. He shared their vision to help other creators stay inspired.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">&#8220;I challenge you all to find your unique artistic voice and stand ready and willing to employ your gifts for the betterment of all humankind. Hone your craft. Seek mastery. Share your essential voice with the world,&#8221; said Kadir Nelson.<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Inspiration Keynote 2022 | Adobe Creative Cloud\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/R3kq1yi6LJ8?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"GoVisually_and_Adobe_CC_%E2%80%93_the_revolution_has_already_begun\"><\/span><span style=\"font-weight: 400;\">GoVisually and Adobe CC &#8211; the revolution has already begun\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">David Wadhwani, president of Adobe&#8217;s Digital Media business, describes how Adobe is set to revolutionize collaboration.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201cCreativity is increasingly a team sport whether you\u2019re collaborating with other creators or asking for feedback from stakeholders,\u201d he said, which is why next-generation tools like \u201cShare for Review\u201d \u2013 being rolled out across video, design, and imaging \u2013 are reshaping the landscape of creative workflow. \u201cIt\u2019s a huge time saver,\u201d he concluded.<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">And you can become a part of this creative revolution with GoVisually&#8217;s latest <\/span><a href=\"http:\/\/govisually.com\/blog\/adobe-creative-cloud-integration\/\"><span style=\"font-weight: 400;\">Adobe CC and GoVisually integration<\/span><\/a><span style=\"font-weight: 400;\"> to make creative review easier for teams.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"width: 800px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-11630-1\" width=\"800\" height=\"450\" loop=\"1\" autoplay=\"1\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4?_=1\" \/><a href=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4\">http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">Growing with the ever-advancing creative digital world, GoVisually is the most advanced and well-equipped platform for creative professionals who work on all things visual.\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">As a one-stop solution for online proofing, communication, collaboration, and approvals, our goals align perfectly with everything represented during the Adobe Max creative conference. That is making creativity accessible, easier, and more productive for all.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Supercharge your creative workflow with <\/span><a href=\"https:\/\/exchange.adobe.com\/apps\/cc\/108538\/govisually\"><span style=\"font-weight: 400;\">GoVisually&#8217;s Adobe Extension<\/span><\/a><span style=\"font-weight: 400;\"> and experience the revolution yourself!\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From creative inspirations to new revelations, the Adobe Max 2022 annual industry conference ended with a boom that is bound to change the creative scene forever.\u00a0 In case you&#8217;ve missed the major updates from the world&#8217;s greatest creative conference this year, here&#8217;s a recap of the ground-breaking revelations made at Adobe Max 2022! &nbsp; Adobe [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":11637,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Recap of Adobe Max: creative collaboration is the future! - GoVisually<\/title>\n<meta name=\"description\" content=\"Been hearing about the revolutionary Adobe Max 2022 conference in the creative world? 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