{"id":11383,"date":"2022-08-30T13:31:51","date_gmt":"2022-08-30T13:31:51","guid":{"rendered":"http:\/\/143.244.150.201\/?p=11383"},"modified":"2022-09-01T08:58:18","modified_gmt":"2022-09-01T08:58:18","slug":"design-portfolio-to-win-clients","status":"publish","type":"post","link":"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/","title":{"rendered":"8 secrets of creating the ultimate design portfolio to win clients every time"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">When you think design portfolio, think power.\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">As a creative professional, you must already know the power a great design holds in our daily lives, whether in the real or the digital world. And that&#8217;s precisely why your design portfolios should showcase the impact your designs make.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"The power of design  | JD Hooge | TEDxPortland\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/kHyx5qjZEN4?feature=oembed&#038;enablejsapi=1&#038;origin=http:\/\/govisually.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re a seasoned designer or just beginning your career, a thoughtfully designed portfolio can be the most effective tool to prove your competence. And to assist you with making one, we&#8217;ll cover some expert secrets for designing a professional portfolio highlighting your skills and potential for success.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">So if you&#8217;re in for this creative ride, let&#8217;s<\/span><\/i><i><span style=\"font-weight: 400;\">\u00a0get started!<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-67c5837f91937\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-67c5837f91937\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#Why_make_a_design_portfolio\" title=\"Why make a design portfolio?\u00a0\">Why make a design portfolio?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#The_visual_side_of_an_effective_design_portfolio\" title=\"The visual side of an effective design portfolio\">The visual side of an effective design portfolio<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#1_Know_the_reason_behind_your_portfolio\" title=\"1. Know the reason behind your portfolio\u00a0\">1. Know the reason behind your portfolio\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#2_Create_it_as_a_form_of_personal_branding\" title=\"2. Create it as a form of personal branding\u00a0\">2. Create it as a form of personal branding\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#3_Display_the_right_amount_of_work\" title=\"3. Display the right amount of work\u00a0\">3. Display the right amount of work\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#4_Tell_a_visual_story\" title=\"4. Tell a visual story\u00a0\">4. Tell a visual story\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#5_Show_it_in_action\" title=\"5. Show it in action\u00a0\">5. Show it in action\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#6_Your_portfolio_is_your_personality\" title=\"6. Your portfolio is your personality\u00a0\">6. Your portfolio is your personality\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#7_Explain_your_creative_process\" title=\"7. Explain your creative process\u00a0\">7. Explain your creative process\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#8_Showcase_side_projects\" title=\"8. Showcase side projects\u00a0\u00a0\">8. Showcase side projects\u00a0\u00a0<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#The_technical_factors_in_designing_portfolio_websites\" title=\"The technical factors in designing portfolio websites\">The technical factors in designing portfolio websites<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#Make_your_design_portfolio_fail-proof_with_GoVisually\" title=\"Make your design portfolio fail-proof with GoVisually!\u00a0\">Make your design portfolio fail-proof with GoVisually!\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/govisually.com\/blog\/design-portfolio-to-win-clients\/#Final_Takeaway\" title=\"Final Takeaway\u00a0\">Final Takeaway\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_make_a_design_portfolio\"><\/span><span style=\"font-weight: 400;\">Why make a design portfolio?\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Not only the projects listed in your portfolio but also the design for the portfolio itself demonstrates your skills and tells your story. Clients should be able to see themselves through your work, understand your style, and feel comfortable with your overall approach.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your portfolio presents your work and your journey organized to show off what you do best. A good design portfolio conveys information about your personal life and professional background. When creating a new one, it goes without saying that you should consider your unique qualities and interests.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Still, many of us fall short of ideas regarding portfolio design graphics. There is no fit-for-all guide when creating your portfolio, and you can not make it look generic. But what you can do is understand the <\/span><a href=\"http:\/\/govisually.com\/blog\/what-is-design-thinking\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">design thinking<\/span><\/a><span style=\"font-weight: 400;\"> behind some of the greatest portfolios to inspire you to make your own.<\/span><\/p>\n<p><em><span style=\"font-weight: 400;\">So here are some design portfolio examples, tips, and ideas behind them to get those creative juices flowing in your brain!<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n\t\t<div data-elementor-type=\"section\" data-elementor-id=\"3538\" class=\"elementor elementor-3538\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09eaa27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09eaa27\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de311bb\" data-id=\"de311bb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-54a4219 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54a4219\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1fd1652\" data-id=\"1fd1652\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b77e6e elementor-widget elementor-widget-heading\" data-id=\"3b77e6e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cut design &amp; video review time in half<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d709c1 elementor-widget elementor-widget-text-editor\" data-id=\"2d709c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\tGoVisually is the #1 online proofing software to get visual feedback on Designs, PDFs &amp; Video content.<br>\n\n<strong>Try GoVisually free today!<\/strong>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-709d96c elementor-mobile-button-align-stretch elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"709d96c\" data-element_type=\"widget\" data-settings=\"{&quot;button_width&quot;:&quot;33&quot;,&quot;button_width_mobile&quot;:&quot;100&quot;,&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Ready to simplify?\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"3538\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"709d96c\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"GoVisually\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-getmail elementor-col-66 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-getmail\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[getmail]\" id=\"form-field-getmail\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Your Email Address\" required=\"required\" aria-required=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-33 e-form__buttons elementor-sm-100\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get Started<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_visual_side_of_an_effective_design_portfolio\"><\/span><span style=\"font-weight: 400;\">The visual side of an effective design portfolio<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A small detail is enough to hook your clients and compel them toward your portfolio. Humans acknowledge <\/span><a href=\"https:\/\/news.mit.edu\/2014\/in-the-blink-of-an-eye-0116\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">visual cues in under 13 milliseconds<\/span><\/a><span style=\"font-weight: 400;\">. So think of it as having that long to catch attention, then give it more depth than a simple &#8216;design&#8217; to catch a job.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead of throwing a bunch of complex sentences to explain how effective design works, we will show some of the best design portfolio examples and link them to our tips so you can understand them better.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-11402 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-1024x1024.png\" alt=\"8-things-to-focus-on-for-the-ultimate-design-portfolio\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio-96x96.png 96w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/8-things-to-focus-on-for-the-ultimate-design-portfolio.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Know_the_reason_behind_your_portfolio\"><\/span><span style=\"font-weight: 400;\">1. Know the reason behind your portfolio\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Before jumping straight into creating your portfolio, you should consider what your portfolio&#8217;s purpose is. Do you intend to attract potential clientele or employers? How will you present yourself to each group?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These questions can help guide what kinds of content you might include in your portfolio. For example, if you&#8217;re trying to find a job, you may want to focus on showcasing your best work; as a freelancer, you might want to add more credibility with case studies and reviews.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11397\" aria-describedby=\"caption-attachment-11397\" style=\"width: 752px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-11397\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed.jpg\" alt=\"\" width=\"752\" height=\"463\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-300x185.jpg 300w\" sizes=\"(max-width: 752px) 100vw, 752px\" \/><figcaption id=\"caption-attachment-11397\" class=\"wp-caption-text\">Image credit: Adam Ho on Dribble<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The idea also applies to making your areas of expertise clear through your design, like in this portfolio design by <\/span><a href=\"https:\/\/dribbble.com\/shots\/6372938--New-website\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Adam Ho<\/span><\/a><span style=\"font-weight: 400;\">. One can instantly tell the type of work the creator does and what is to be expected from their services.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Create_it_as_a_form_of_personal_branding\"><\/span><span style=\"font-weight: 400;\">2. Create it as a form of personal branding\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Stand out in a crowd of designers by consistently incorporating your visual branding across your design portfolio websites, from your header to footer, to your social media profiles and email.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your brand should extend beyond just your logo; everything on your website should reflect the same style and theme so that clients instantly recognize you as an expert in your field. Even as a freelance designer, you should create your own identity, so people recognize you at a glance.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11396\" aria-describedby=\"caption-attachment-11396\" style=\"width: 718px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-11396\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-1.jpg\" alt=\"\" width=\"718\" height=\"366\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-1.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-1-300x153.jpg 300w\" sizes=\"(max-width: 718px) 100vw, 718px\" \/><figcaption id=\"caption-attachment-11396\" class=\"wp-caption-text\">Image credit: ToyFight Studio<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Our inspiration here is <\/span><a href=\"https:\/\/toyfight.co\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ToyFight Studio<\/span><\/a><span style=\"font-weight: 400;\">. When you look at the logo, the figures, and even how they phrased their content, you can tell it&#8217;s their thing, representing their brand identity perfectly. There&#8217;s much more to learn from their portfolio, from animated transitions to visual humor, so better take notes.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Display_the_right_amount_of_work\"><\/span><span style=\"font-weight: 400;\">3. Display the right amount of work\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Honestly, there is no right amount of work regarding portfolio designs. In this sense, <\/span><a href=\"https:\/\/www.studiofeixen.ch\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Studio Feixen<\/span><\/a><span style=\"font-weight: 400;\"> is one of the best design portfolio examples. The home page showcases too many design tiles at once, making it look cohesive and creative.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11395\" aria-describedby=\"caption-attachment-11395\" style=\"width: 760px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11395\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2.jpg\" alt=\"\" width=\"760\" height=\"410\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2-300x162.jpg 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><figcaption id=\"caption-attachment-11395\" class=\"wp-caption-text\">Image credit: Studio Feixen<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">However, as an individual designer, before you upload every single design project you&#8217;ve ever worked on, stop, and consider how much of a passion project each one was. Only use the type of work you wish to attract in the future; make it precise, even if it&#8217;s just graphics.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Tell_a_visual_story\"><\/span><span style=\"font-weight: 400;\">4. Tell a visual story\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This is our favorite but trickiest part of creating a design portfolio. As a creative professional, you should know how to communicate using your design and tell a story. Humans are wired to communicate through stories, so we recommend creating a narrative around your work to draw people in.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can do this by <\/span><span style=\"font-weight: 400;\"><a href=\"http:\/\/govisually.com\/blog\/user-flow-in-ux-design\/\" target=\"_blank\" rel=\"noopener\">crafting an impeccable <\/a>user flow<\/span><span style=\"font-weight: 400;\">, where your design guides your clients to follow through with your story. Adding content here is also important, but remember to keep it short, so it seamlessly fits your design and gives necessary information.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11394\" aria-describedby=\"caption-attachment-11394\" style=\"width: 741px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11394\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-3.jpg\" alt=\"\" width=\"741\" height=\"453\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-3.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-3-300x183.jpg 300w\" sizes=\"(max-width: 741px) 100vw, 741px\" \/><figcaption id=\"caption-attachment-11394\" class=\"wp-caption-text\">Image credit: Sophia Yeshi<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">One of the most stunning design portfolio examples of telling a visual story is the website of <\/span><a href=\"https:\/\/www.yeshidesigns.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Sophia Yeshi<\/span><\/a><span style=\"font-weight: 400;\">, which is probably why several big brands like Nike and Google decided to work with her on their projects.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Show_it_in_action\"><\/span><span style=\"font-weight: 400;\">5. Show it in action\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Clients want to see your designs in action. When showing off your design work, try including actual examples of products that incorporate your design. If this is not an option, consider creating a set of mockups to show what your work could look like if it were created into reality.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mockups can include everything from simple wireframes to high-resolution image files, so make them detailed enough to showcase the quality of your work and realistic enough to demonstrate the impact your work could have if implemented properly.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11393\" aria-describedby=\"caption-attachment-11393\" style=\"width: 699px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11393\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2.png\" alt=\"\" width=\"699\" height=\"348\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2.png 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-2-300x149.png 300w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/><figcaption id=\"caption-attachment-11393\" class=\"wp-caption-text\">Image credit: MDZ design<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If your work is purely digital, adding links to your portfolio is enough proof; however, if your design portfolio includes packaging designs, product designs, or magazine designs, it&#8217;s better to show the physical form of your work to make an impact, like <\/span><a href=\"https:\/\/www.mdzdesign.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">MDZ design<\/span><\/a><span style=\"font-weight: 400;\"> on their portfolio.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Your_portfolio_is_your_personality\"><\/span><span style=\"font-weight: 400;\">6. Your portfolio is your personality\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Whether you&#8217;re a personal brand or a studio, it&#8217;s important to understand how to inject your personality into your portfolio. Don&#8217;t write an autobiography; instead, focus on sharing stories and insights about why you love designing and what you bring to the table.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Adding personal anecdotes and following your natural writing style and <\/span><a href=\"http:\/\/govisually.com\/blog\/why-are-good-communication-skills-important\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">communication skills<\/span><\/a><span style=\"font-weight: 400;\"> is the best course of action to introduce yourself along with your work. You can also go creative by turning your text into graphics and making it responsive.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11392\" aria-describedby=\"caption-attachment-11392\" style=\"width: 695px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11392\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-4.jpg\" alt=\"\" width=\"695\" height=\"422\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-4.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-4-300x182.jpg 300w\" sizes=\"(max-width: 695px) 100vw, 695px\" \/><figcaption id=\"caption-attachment-11392\" class=\"wp-caption-text\">Image credit: Yul Moreau<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Our favorite design for the portfolio is <\/span><span style=\"font-weight: 400;\"><a href=\"http:\/\/y78.fr\/\" target=\"_blank\" rel=\"noopener\">Yul <\/a>Moreau&#8217;s<\/span><span style=\"font-weight: 400;\"> 80&#8217;s vibe with retro graphics and a single-page website with two sentences of the introduction. The portfolio design can give you an idea of what kind of person you can expect to work with.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_Explain_your_creative_process\"><\/span><span style=\"font-weight: 400;\">7. Explain your creative process\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Every designer has a distinct style and method that helps them create beautiful graphics and standards they base their work. Before potential clients find you as a creative professional, they should know what kind of work you do best and how you handle it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A great way to show prospective clients exactly how you&#8217;d approach their project is to write up a detailed explanation about your creative process for each project included in your portfolio designs. Or you can make a separate page for writing case studies or <\/span><a href=\"http:\/\/govisually.com\/blog\/video-asset-management\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">video assets to represent your work process<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11391\" aria-describedby=\"caption-attachment-11391\" style=\"width: 724px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11391\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-5.jpg\" alt=\"\" width=\"724\" height=\"372\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-5.jpg 512w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed-5-300x154.jpg 300w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><figcaption id=\"caption-attachment-11391\" class=\"wp-caption-text\">Image credits: Locomotive<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Either way, make sure to keep your descriptions meaningful and concise. As the best example, Locomotive&#8217;s<\/span><span style=\"font-weight: 400;\"> design portfolio wins this category by miles. You can find brief sections of their projects&#8217; aims, processes, and results when you navigate their projects.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Showcase_side_projects\"><\/span><span style=\"font-weight: 400;\">8. Showcase side projects\u00a0\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Side projects are a great way to showcase your creativity, innovation, and desire to put yourself out there in new ways. These projects may help you build your portfolio and make connections within your industry.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While these projects may not directly relate to your client base, they provide valuable insight into who you are outside of your professional life. Adding your projects also show your motivation, initiative, and passion for your work.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_technical_factors_in_designing_portfolio_websites\"><\/span><span style=\"font-weight: 400;\">The technical factors in designing portfolio websites<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A range of technical guidelines is necessary to keep in mind while focusing on the &#8216;design-only&#8217; aspect of your design portfolio websites to make them successful and result-oriented when it comes to attracting clients.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_11390\" aria-describedby=\"caption-attachment-11390\" style=\"width: 636px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-11390\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/08\/unnamed.gif\" alt=\"\" width=\"636\" height=\"477\" \/><figcaption id=\"caption-attachment-11390\" class=\"wp-caption-text\">Image credit: Hello World Agency on Dribble<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add a call-to-action on every page of your design portfolio websites to direct clients and encourage them to take the next step. This can be graphics or simple text redirecting them to a contact link.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize your website for Google based on your niche. <\/span><a href=\"http:\/\/govisually.com\/blog\/seo-for-creative-agencies\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">SEO for creative agencies<\/span><\/a><span style=\"font-weight: 400;\"> and freelancers is necessary if they&#8217;re looking for long-term progress and to build an identity for themselves in the digital realm.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Utilize all <\/span><a href=\"http:\/\/govisually.com\/blog\/components-in-a-design-system\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">essential design components<\/span><\/a><span style=\"font-weight: 400;\"> for your portfolio design graphic. Putting the right icons in the right places will give your website a clean look.\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Make_your_design_portfolio_fail-proof_with_GoVisually\"><\/span><span style=\"font-weight: 400;\">Make your design portfolio fail-proof with GoVisually!\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Adobe CC is the right place to start if you haven&#8217;t already started creating your portfolio designs. And while you&#8217;re at it, don&#8217;t forget to review and proof your design with the rest of your team and collaborate with your web developers to make something unique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, if you&#8217;re working on Adobe CC or any other platform, GoVisually is the most advanced collaboration and feedback tool. With <\/span><span style=\"font-weight: 400;\"><a href=\"http:\/\/govisually.com\/online-proofing-software-for-design-teams\/\" target=\"_blank\" rel=\"noopener\">GoVisually<\/a>,<\/span><span style=\"font-weight: 400;\"> you can easily collaborate with others directly from your browser. Whether they&#8217;re in your office or halfway around the world, you&#8217;ll instantly get the feedback you need.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div style=\"width: 800px;\" class=\"wp-video\"><!--[if lt IE 9]><script>document.createElement('video');<\/script><![endif]-->\n<video class=\"wp-video-shortcode\" id=\"video-11383-1\" width=\"800\" height=\"450\" loop=\"1\" autoplay=\"1\" preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4?_=1\" \/><a href=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4\">http:\/\/govisually.com\/wp-content\/uploads\/2022\/07\/Adobe-GV-Plugin-withRedbg.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">You can also work offline and share your designs and comments later once you&#8217;ve sorted everything out. You can directly annotate images and videos, leave visual feedback and time-stamped comments, and upload a range of files on the platform.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a creative professional, you must also know the importance of streamlining your project, collaborating effectively, and getting approvals from your team and customers. GoVisually is one platform that does everything.<\/span><\/p>\n<p><em>Sounds too good to be true?\u00a0<strong>It&#8217;s the perfect online proofing tool!<\/strong><\/em><\/p>\n<p><a href=\"http:\/\/govisually.com\/demo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Book a free product demo<\/span><\/a><span style=\"font-weight: 400;\"> and learn about the world of proofing, where everything is tailor-made for creative professionals who like to work on everything visually!<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Takeaway\"><\/span><span style=\"font-weight: 400;\">Final Takeaway\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now that you&#8217;ve got our secrets put your very best foot forward online and prepare yourself for the task ahead by putting those new skills into action right away!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whether creating a website portfolio from scratch or updating an existing one, go and show the world what you&#8217;ve got. No matter where you start, show off your authentic, creative side, and it&#8217;ll work out just fine.<\/span><b><i><\/i><\/b><\/p>\n<p>&nbsp;<\/p>\n<p class=\"c-mrkdwn__pre\" data-stringify-type=\"pre\">\t\t<div data-elementor-type=\"page\" data-elementor-id=\"9369\" class=\"elementor elementor-9369\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09eaa27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09eaa27\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de311bb\" data-id=\"de311bb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-54a4219 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54a4219\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1fd1652\" data-id=\"1fd1652\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b77e6e elementor-widget elementor-widget-heading\" data-id=\"3b77e6e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Want to send big files?<br><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb61a20 elementor-widget elementor-widget-image\" data-id=\"fb61a20\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"294\" src=\"https:\/\/govisually.com\/wp-content\/uploads\/2020\/04\/AddFile.png\" class=\"attachment-large size-large wp-image-3739\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d709c1 elementor-widget elementor-widget-text-editor\" data-id=\"2d709c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Need a quick way to share large files and creative assets?<\/p><p><strong>With GoVisually Share, it&#8217;s absolutely free! Try today.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aff8af elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1aff8af\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/share.govisually.com\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send your file. 100% Free. <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you think design portfolio, think power.\u00a0 As a creative professional, you must already know the power a great design holds in our daily lives, whether in the real or the digital world. And that&#8217;s precisely why your design portfolios should showcase the impact your designs make. &nbsp; &nbsp; If you&#8217;re a seasoned designer or [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":11405,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>8 secrets of creating the ultimate design portfolio to win clients every time - GoVisually<\/title>\n<meta name=\"description\" content=\"We understand that creating the ultimate design portfolio can be a hassle. 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