{"id":10715,"date":"2022-05-05T14:50:05","date_gmt":"2022-05-05T14:50:05","guid":{"rendered":"http:\/\/143.244.150.201\/?p=10715"},"modified":"2022-05-05T14:50:54","modified_gmt":"2022-05-05T14:50:54","slug":"graphic-design-process","status":"publish","type":"post","link":"https:\/\/govisually.com\/blog\/graphic-design-process\/","title":{"rendered":"10 stages to optimize the graphic design process for creative teams"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If you <\/span><a href=\"http:\/\/govisually.com\/blog\/managing-creative-projects\/\"><span style=\"font-weight: 400;\">manage creative projects<\/span><\/a><span style=\"font-weight: 400;\">, you might be wondering how you can optimize your design process. Worry not, as this article will provide ten simple stages to optimize your graphic design project.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A strong graphic design process is crucial for creating high-quality designs. A well-crafted design process will help you stay organized and focus on the most important thing &#8211; graphic design.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we will discuss what exactly is graphic designing, the design process in graphic design, and the steps in the graphic design process. In the end, you will be able to optimize your graphic design process to its full potential!<\/span><\/p>\n<p><em><span style=\"font-weight: 400;\">Let\u2019s begin!<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-67c5843c7a3a9\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-67c5843c7a3a9\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#What_exactly_is_graphic_designing\" title=\"What exactly is graphic designing?\u00a0\">What exactly is graphic designing?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#What_is_the_design_process_in_graphic_design\" title=\"What is the design process in graphic design?\">What is the design process in graphic design?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Definition_Stage\" title=\"Definition Stage\">Definition Stage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Creation_Stage\" title=\"Creation Stage\">Creation Stage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Feedback_Stage\" title=\"Feedback Stage\">Feedback Stage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Delivery_Stage\" title=\"Delivery Stage\">Delivery Stage<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#The_graphic_design_process_steps\" title=\"The graphic design process steps\">The graphic design process steps<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_1_%E2%80%93_The_creative_brief\" title=\"Step 1 &#8211; The creative brief\">Step 1 &#8211; The creative brief<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_2_Graphic_design_market_research\" title=\"Step 2: Graphic design market research\">Step 2: Graphic design market research<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Optimize_your_market_research\" title=\"Optimize your market research\">Optimize your market research<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_3_%E2%80%93_Mood_boarding_and_brainstorming\" title=\"Step 3 &#8211; Mood boarding and brainstorming\">Step 3 &#8211; Mood boarding and brainstorming<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Optimize_the_brainstorming_process\" title=\"Optimize the brainstorming process\">Optimize the brainstorming process<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_4_%E2%80%93_Idea_sketching\" title=\"Step 4 &#8211; Idea sketching\">Step 4 &#8211; Idea sketching<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_5_%E2%80%93_Design_creation\" title=\"Step 5 &#8211; Design creation\">Step 5 &#8211; Design creation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_6_%E2%80%93_Design_refining\" title=\"Step 6 &#8211; Design refining\">Step 6 &#8211; Design refining<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_7_%E2%80%93_Present_design\" title=\"Step 7 &#8211; Present design\">Step 7 &#8211; Present design<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_8_%E2%80%93_Make_revisions\" title=\"Step 8 &#8211; Make revisions.\">Step 8 &#8211; Make revisions.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_9_%E2%80%93_Client_approval\" title=\"Step 9 &#8211; Client approval\">Step 9 &#8211; Client approval<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Step_10_%E2%80%93_Final_delivery\" title=\"Step 10 &#8211; Final delivery\">Step 10 &#8211; Final delivery<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/govisually.com\/blog\/graphic-design-process\/#Final_Takeaway\" title=\"Final Takeaway\">Final Takeaway<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_exactly_is_graphic_designing\"><\/span><span style=\"font-weight: 400;\">What exactly is graphic designing?\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Before we jump into graphic design optimizations, let\u2019s learn more about graphic design. If you are new to graphic design, you might be wondering what exactly is graphic designing?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the simplest terms, graphic designing is the art and practice of creating ideas and experiences with visual and textual aid. Graphic designing lets you solve problems and communicated ideas with images or graphics.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-10726 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-1024x1024.png\" alt=\"did-you-know-60,000-times\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times-96x96.png 96w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/did-you-know-60000-times.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">There are several types of graphic design. These include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visual identity graphic design &#8211; This type of graphic design conveys brand identity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Advertising graphic design &#8211; Visual information sticks in your head, and that\u2019s why many marketing companies use graphic design for advertising products. These include <\/span><a href=\"http:\/\/govisually.com\/blog\/infographics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">infographics<\/span><\/a><span style=\"font-weight: 400;\">, flyers, posters, etc.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Packaging graphic design &#8211; Since graphic design is visual communication, packaging design is important as it speaks to the consumer.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These are just a few examples of graphic design, but the application of this medium is endless.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_the_design_process_in_graphic_design\"><\/span><span style=\"font-weight: 400;\">What is the design process in graphic design?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now that you have a better understanding of graphic design let\u2019s answer the question &#8211; what is the design process in graphic design?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The graphic design process refers to the different phases of a visual design project. The graphic design process is divided into four sub-categories. These are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Definition<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Feedback\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Delivery<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">There are additional ten steps in the graphic design process in these sub-categories. Breaking down your graphic design process makes it easier to stay organized and meet your deadline.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here is a general outline you can use to create your graphic design process steps.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-10727 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-1024x1024.png\" alt=\"Graphic-design-process-steps\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps-96x96.png 96w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/Graphic-design-process-steps.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Definition_Stage\"><\/span><span style=\"font-weight: 400;\">Definition Stage<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 1: The creative brief<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 2: Graphic design market research<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 3: Mood boarding\/brainstorming<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Creation_Stage\"><\/span><span style=\"font-weight: 400;\">Creation Stage<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 4: Idea sketching<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 5: design creation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 6: Design refining<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Feedback_Stage\"><\/span><span style=\"font-weight: 400;\">Feedback Stage<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 7: Present design<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 8: Make revisions<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Delivery_Stage\"><\/span><span style=\"font-weight: 400;\">Delivery Stage<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 9: Client approval<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Step 10: Final delivery<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_graphic_design_process_steps\"><\/span><span style=\"font-weight: 400;\">The graphic design process steps<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">With your strategy in hand, let\u2019s break down the ten steps in the graphic design process to optimize your workflow.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-10728 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-1024x1024.png\" alt=\"10-stages-of-graphic-design-process\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process-96x96.png 96w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/10-stages-of-graphic-design-process.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_%E2%80%93_The_creative_brief\"><\/span><span style=\"font-weight: 400;\">Step 1 &#8211; The creative brief<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The very first step in the creative design process is your creative brief. This is one of the most important graphic design process steps, and it&#8217;s important to gather as much information as possible.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your brief should include details about the business, your target audience, the specification, and other relevant information.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Most graphic design firms tend to do a creative brief over the phone or via email. This approach is ineffective as important data might get lost.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best way to create a good brief is to meet in person with your client or work with an online collaboration tool. You can sit down and discuss any questions or concerns in real-time when you meet in person. This allows you to get a better understanding of the client&#8217;s needs.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also use a form tool to work alongside your clients to build a brief. Tools such as <\/span><a href=\"https:\/\/www.google.com\/forms\/about\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google forms<\/span><\/a><span style=\"font-weight: 400;\"> will make it easier for you and your clients to answer any design-related questions.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Graphic_design_market_research\"><\/span><span style=\"font-weight: 400;\">Step 2: Graphic design market research<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Now that you have all the necessary information, it&#8217;s time to conduct your market research. Like the first step, this stage does not involve any design, but it&#8217;s still an important part of your design process. You need to gain as much information as possible through your research.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your creative brief contains valuable information that can help with market research. However, do not include any competitor designs in your brief.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><span style=\"font-weight: 400;\">You can also research the target audience for your design. Look at the current trends and what your target audience is enjoying. Also, look at what your target audience doesn\u2019t respond well to.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check market trends and see what&#8217;s performing well. What type of designs are audiences gravitating towards, and which style or color is more effective. These points will help you with your market research.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are looking at your competitor\u2019s design for research, you only take inspiration from the design and do not copy it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can analyze what parts of the design work and which don\u2019t. See if you can make any improvements to their design. Your goal should be to create something different that follows common styles and tones.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Optimize_your_market_research\"><\/span><span style=\"font-weight: 400;\">Optimize your market research<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">You might have done a simple Google search for market research for your previous designs. While this is a great starting point, there are specific ways to get valuable information. Use many alternative resources to gain enough data for your design process.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before conducting research, create a list of competitors. Google the names and find out information. You can use Google\u2019s advanced search options. Here you can add relevant keywords to get valuable data.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also use Google Maps to identify your competitor&#8217;s location. This will help you develop any geographical advantages over your rival design firms. To gauge customers\u2019 reactions to other design firms, check websites like Yelp or Check a Trade.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also look for similar websites to see how they are performing. If your client works in software or app development, look at any competitors in that market.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have all the necessary information on rival design firms, you can evaluate and analyze their content. To do this, you can:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Go through their website and blog<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analyze their design by looking at their logo, website theme, color scheme, etc.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Look at their press mentions and interviews<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Go through their social media and see how they market their design there<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sign up for their newsletter or email alerts.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This process will help you understand what works in the design market and what doesn\u2019t.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_%E2%80%93_Mood_boarding_and_brainstorming\"><\/span><span style=\"font-weight: 400;\">Step 3 &#8211; Mood boarding and brainstorming<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve collected all the valuable data, you can start developing ideas and visual aspects of your project. A simple pen and paper will work just fine for this process.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When mood boarding, think of the thoughts and emotions your design will trigger. Emotions and visuals go hand in hand, and creating a mood is a step in the right direction. There are several ways to trigger an emotion with design, from the color to the typography.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can create a mood board to represent your ideas with all your gathered information. This visual representation of your thoughts is a great motivator for your design process. You can keep updating your mood board with any other relevant information.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Optimize_the_brainstorming_process\"><\/span>Optimize the brainstorming process<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Using your information is a great way to brainstorm, but you can also benefit from considering different perspectives in your mood board. You can reach out to other design enthusiasts or go through design forums to learn more ideas.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-10729 size-large\" src=\"http:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--1024x1024.png\" alt=\"3-ways-to-optimize-the-brainstorming-process\" width=\"800\" height=\"800\" srcset=\"https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--1024x1024.png 1024w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--300x300.png 300w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--150x150.png 150w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--768x768.png 768w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--24x24.png 24w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--48x48.png 48w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process--96x96.png 96w, https:\/\/govisually.com\/wp-content\/uploads\/2022\/05\/3-ways-to-optimize-the-brainstorming-process-.png 1080w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Here are some steps to take if you want another perspective:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join Facebook groups such as Advanced Graphic Design to learn and discuss with design experts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check out Q&amp;A portals like Quora.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join design communities on Slack<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These steps will help you evaluate your existing design, and you can also ask questions or ask for improvement suggestions. Any feedback you receive will optimize your design process.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_4_%E2%80%93_Idea_sketching\"><\/span><span style=\"font-weight: 400;\">Step 4 &#8211; Idea sketching<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Now you are in the creation stage of your graphic design process. Gather all your data from market research and your brainstorming session to begin sketching out your ideas. This is one of the most important steps in the design process as it leads you to design creation.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since we are in a digital age, you might be tempted to use online tools for sketching. Even if your design is digital-based, you must draw your designs offline. This will prevent distractions such as social media notifications from delivering your design on time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve removed all digital distractions, use a large sketchpad and your favorite pens to start sketching your ideas. Through this method, you will optimize your focus and productivity.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also present your initial sketches to your client for early feedback. Use <\/span><a href=\"http:\/\/govisually.com\/blog\/best-annotation-tools\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">annotation tools<\/span><\/a><span style=\"font-weight: 400;\"> to get quick feedback to make improvements early in the design process.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_5_%E2%80%93_Design_creation\"><\/span><span style=\"font-weight: 400;\">Step 5 &#8211; Design creation<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">With your early feedback from the client, you can start creating the final design. At this stage, you can also come up with variations of your design to give clients a variety to choose from.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While you can create each aspect of your design yourself, several online premium design tools can help your design process. One of the biggest advantages of these sites is that you get high-quality design elements for free.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check out websites such as freepik and dribble to get high-quality graphics elements to help your design process. You can also use software tools such as Adobe creative cloud programs, Photoshop, and Illustrator to create your designs from scratch.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can create your design digitally or use analog methods like paint and sketchbooks to create your design. See what works best for you before you begin the process.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_6_%E2%80%93_Design_refining\"><\/span><span style=\"font-weight: 400;\">Step 6 &#8211; Design refining<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve created your design, it&#8217;s time to refine your project. Instead of asking clients for feedback at this stage, you can ask your friends or family members for refinement comments.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also present your designs to other graphic designs to get optimal comments. Different designs will be able to give accurate feedback for improvements. Behance is a great way to present your project to other design professionals and gain feedback.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have this feedback, you can refine your graphic design.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_7_%E2%80%93_Present_design\"><\/span><span style=\"font-weight: 400;\">Step 7 &#8211; Present design<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This step is the first part of the crucial feedback stage. How you present your work will affect your feedback and the necessary revision you need to make. Your design should tell a story to convince your client and get their approval.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Presenting your work through email is ineffective at convincing your client. It does not show the time and effort your put into your design. Instead, you should take time to present your work properly.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Schedule a meeting with your clients for design milestones and major changes. You can do this through online chat tools like Google Meet to effectively manage your client&#8217;s time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In your presentation, include the story of your design and how you went through the design process. This will help your client understand your perspective and work.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_8_%E2%80%93_Make_revisions\"><\/span><span style=\"font-weight: 400;\">Step 8 &#8211; Make revisions.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The revision process can be difficult because you might receive a lot of feedback, which is unstructured. This is why when you get your feedback, first structure and then start making revisions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While emails are a quick and easy way to get feedback, it\u2019s to lose valuable information. <\/span><a href=\"http:\/\/govisually.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Online proofing<\/span><\/a><span style=\"font-weight: 400;\"> can help you structure your feedback and speed up the revision process. With this tool, you can upload your project and have clients provide real-time feedback on specific parts of your design.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_9_%E2%80%93_Client_approval\"><\/span><span style=\"font-weight: 400;\">Step 9 &#8211; Client approval<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve gone through several revision cycles, it&#8217;s time to present the final iteration of your design. Once the client is happy with your work, you don\u2019t need to make more changes or tweaks to the design.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a nerve-wracking stage of your graphic design process but don\u2019t fret, as this brings you closer to the end of the design process.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_10_%E2%80%93_Final_delivery\"><\/span><span style=\"font-weight: 400;\">Step 10 &#8211; Final delivery<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You did it! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your client is happy, and you have finalized your design. Neatly package everything up and ready it for final delivery. You should also send an invoice alongside your project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Create a clear invoice to make sure you receive your payment properly. Use an online invoice tool to simplify your transactions and manage your income. Online invoice tools easily connect to your bank account for quicker payment.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Takeaway\"><\/span><span style=\"font-weight: 400;\">Final Takeaway<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The graphic design process is complex, but with our steps in graphic design process, you can optimize your workflow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even though every design process is different, you can still use any of these steps for your process. These ten steps will make it easy to work with your clients and be more productive.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p class=\"c-mrkdwn__pre\" data-stringify-type=\"pre\">\t\t<div data-elementor-type=\"page\" data-elementor-id=\"9369\" class=\"elementor elementor-9369\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-09eaa27 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"09eaa27\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de311bb\" data-id=\"de311bb\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-54a4219 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54a4219\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1fd1652\" data-id=\"1fd1652\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b77e6e elementor-widget elementor-widget-heading\" data-id=\"3b77e6e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Want to send big files?<br><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb61a20 elementor-widget elementor-widget-image\" data-id=\"fb61a20\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"294\" src=\"https:\/\/govisually.com\/wp-content\/uploads\/2020\/04\/AddFile.png\" class=\"attachment-large size-large wp-image-3739\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d709c1 elementor-widget elementor-widget-text-editor\" data-id=\"2d709c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Need a quick way to share large files and creative assets?<\/p><p><strong>With GoVisually Share, it&#8217;s absolutely free! Try today.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1aff8af elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1aff8af\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/share.govisually.com\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send your file. 100% Free. <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you manage creative projects, you might be wondering how you can optimize your design process. Worry not, as this article will provide ten simple stages to optimize your graphic design project.\u00a0 A strong graphic design process is crucial for creating high-quality designs. A well-crafted design process will help you stay organized and focus on [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":10731,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 stages to optimize the graphic design process for creative teams - GoVisually<\/title>\n<meta name=\"description\" content=\"Want to optimize your graphic design process? 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